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We’re changing the board game.

A diverse board has a positive impact on the success of a company. That’s why we are working to double the rate at which women and people of color are added to boards by 2027.

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Diversity makes e.l.f.ing cent$

Through research, advocacy and programs, we are helping to show that diverse corporate boards lead to positive results.

Explore the Not-So-White Paper

Our initiatives

We're putting in the game-changing work.

  • Serving Facts!
With Billie Jean King

    Billie Jean King knows a thing or two about equality and changing the game. Now she’s serving facts. And they’re coming in fast.

    Learn more
  • So many Dicks, so few of everyone else

    Turns out there are more men named Dick (Richard, Rich, and Rick) on U.S. public boards than entire groups of underrepresented people.

    Learn more
  • The Not-So-White-Paper

    A first of its kind research study that connects diversity to profitability.

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  • NACD Accelerate Program

    Meet the amazing folks e.l.f. is sponsoring in the NACD Accelerate Program to get boardroom-ready.

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Leading by example.

Our board of directors reflects the communities we serve—that's why our board is 67% women and 44% diverse. Out of about 4,000 publicly traded U.S. companies, we're only one of five companies that can say that. What the e.l.f.?!

  • Tarang Amin

  • Maureen Watson

  • Lauren Cooks Levitan

  • Lori Keith

  • Kenny Mitchell

  • Tiffany Daniele

  • Gayle Tait

  • Maria Ferreras

  • Chip Bergh

Boardroom 101

What the e.l.f. is a board of directors?

Everything you need to know about corporate boards

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